In my experience, the best UX/UI designs result when teams work together to sketch out their ideas. They do this based on solid user research combined with a clear understanding of business needs. The resulting sketches help teams clarify their thinking “on paper”. They make abstract ideas more tangible, and enable teams to explore multiple design…
Back to school season is here. If you haven’t already, now is a good time to brush up on your UX design, usability and web content writing skills. I hope you find these resources helpful. Speaking of back to school, I’ll be giving a guest lecture on User Personas at Fairfield University this Thursday,…
Presenting wireframes to clients is a big milestone in a web design project. Recently some readers asked how to run a wireframe meeting, so here are 5 tips to help you create and deliver a wireframe presentation that gets great results and rave reviews. 1. Preparation As UX designers we lay out the project vision, so…
Stories have been a cornerstone of design for thousands of years. The great pyramids were built to provide the Pharoahs with a safe journey to the afterlife. The Acropolis was built as a monument to the people of Athens. The Sistine Chapel is the centerpiece of any visit to Vatican City. Each of these architectural…
In a recent blog post, John S. Rhodes suggests that user experience design and direct marketing are the same. While I don’t agree they are identical disciplines, I do agree they have a lot in common. I also believe that blending the two creates a powerful concept I like to call User Experience Marketing, or UXM…
What Are Wireframes? Wireframes represent a simple black and white, plain vanilla version of the proposed product. Each individual wireframe serves as a blueprint or schematic of a design template, and shows how navigation, content and images will all work together. What Are Wireframes Used For? Wireframes are great for visual communication, solving design problems…