Thanks for taking a look at my portfolio. Please click on the images below for details about each project. Feel free to contact me with any questions.
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Fairfield University Website Redesign
Fairfield University asked me to help them with their recent website redesign. Working closely with the Director of Web Communications, we conducted a full content audit, competitive analysis, and stakeholder interviews. These activities gave us the information we needed to create a set of personas representing each user type, followed by a site map and wireframes to guide the design of each page template.
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Reuters Flash Demo
Reuters asked me to write a flash demo to introduce a new financial IT solution at an upcoming trade show. Working with a talented art director and an amazing Flash designer, we created the piece in just a few weeks.
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ROO Custom Player
ROO needed help making enhancements to their custom online video management application. Together we created a set of wireframes to improve usability and add ajax functionality.
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Tiller, LLC: Website Re-Write
Tiller, LLC is an advocacy marketing firm in New York City. Their main audience consists of CMOs and other senior marketing executives. The content on the original website was good, but needed clear, focused messages to call attention to Tiller’s unique product offerings.
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Dove Night – OMMA Award Winner
This news-making website, along with online media, introduced busy moms to Dove’s Calming Night product line. The site featured fun, retro webisodes starring Felicity Huffman. Besides creating strong word of mouth, the project was an integral part of Unilever’s effort to build Dove into a billion-dollar brand.